Archive for the ‘Audiences’ Category

Confess Nothing

Friday, January 18th, 2008

So you’ve just finished your big speech. You think you covered everything. You hope you did a great job. You think you’ve done a great job. People start coming up to you and telling you, “You did a great job!”

Finally, you relax. You really did a great job! And to think you were so nervous. Now you can relax…the tension has been relieved.

In fact, when the conference organizer comes up to compliment you after you speak, you can’t resist confessing “I’m so glad that speech is over. I was a nervous wreck.

The Sourpuss Audience Member

Thursday, December 20th, 2007

What do you do if you regularly have to speak in front of someone who is a sourpuss? In every big organization there is always one person who has a perpetual frown on his or her face. This person likes to give lots of feedback—all of it negative! The sheer possibility of having to give a presentation in a room with this person is enough to suck the wind right out of you.

Here are several concepts and strategies to keep in mind:

Ask Questions

Monday, December 17th, 2007

Vendors come to us at Media Training Worldwide and the Speaking Channel quite frequently to pitch us their wares (as we do with prospects as well). The atmosphere is relaxed, with people sitting around a conference room chatting. Normally, the sales pitches are interesting, engaging, and useful, even if we don’t ending up hiring the company.

But the funny thing is…many of these salespeople and consultants will tell me “I’m no public speaker” or “I don’t like public speaking” or “I’m no good at public speaking.” And these people are obviously lying to me. No, they’re not intentionally fibbing. It’s just that, in most cases, I’ve just seen them give an excellent presentation, so they are obviously good at giving presentations.

Speak, Don’t Talk About Speaking

Tuesday, December 4th, 2007

Sitting around the bar talking about golf doesn’t improve anybody’s golf game. And most people who hang out at the 19th Hole at the club are smart enough to realize this. But for some reason, lots of folks seem to think that sitting around and talking about what they are going to say in their speech will actually help them give a better speech.

Ridiculous!

Audience Expectations

Wednesday, November 28th, 2007

A boring speech forty years ago would most likely be a boring speech today. But a great speech forty years ago might also be a boring speech today. Audiences change. Their attitudes about what makes a good speech can evolve over time.

Much has been written and said about how eloquent John F. Kennedy was giving his inaugural address in 1961. Yet if George Bush gave the exact same Kennedy did, Bush would be attacked as pompous, archaic, overly formalistic, and grandiose (and this isn’t just because reporters don’t like Bush).

In the Blink of an Eye

Wednesday, November 21st, 2007

When you stand up to speak you only have a split second, two to be exact, before your audience makes permanent opinions of you. In Malcolm Gladwell’s book, “Blink,” he documents a study of college students who were asked to rate their college professors teaching skills after viewing a video segment of each teacher for only 2 seconds. (That’s right, a mere two seconds, NOT 2 minutes) Then, the students were asked to rate each professor again; only this time it was after having been taught by the professor for an entire instructor.

Keep ‘Em Awake With Eye Contact

Friday, October 19th, 2007

Let’s face it, we’ve all started to nod off while listening to a speaker, no matter how interesting the presentation. As a speaker, this can be disconcerting. You may be tempted to walk over the offending sleeper, shake him by the labels and say, “wake up you knucklehead!” But that wouldn’t be polite.

I have found the most effective and yet subtle technique is to give the sleepy person longer eye contact than usual. Look at the person for an entire thought, plus a second or two. Of course you don’t want to look at this person to the exclusion of others in the room, but just enough to put a temporary spotlight on the drowsy one. That spotlight of your eyes will make the person just uncomfortable enough that sleep will seem less appealing.

Shut Your *@#$ing Mouth

Saturday, September 29th, 2007

It may be cute our funny to curse around family, friends, or colleagues. It may even be necessary. At times a choice expletive may be the perfect way of conveying the importance you attach to a certain action or inaction. But cursing while giving a public presentation or media interview doesn’t work, in my estimation.

Some people curse to be funny; others to seem ‘real’ or ‘hip.’ Some curse to differentiate themselves from stuffed shirts or other pompous figures. These are, perhaps, all admirable motives.

Love Your Family – But Not for Speech Critiques

Thursday, September 20th, 2007

Most presentation training experts, including myself, constantly exhort our clients to practice and rehearse speeches as often as possible in front of real people. Then, ask for their feedback, including what they remember, what they like and don’t like.

Almost anyone will do. Almost.

I don’t recommend that you rehearse your presentations or media interviews in front of family members because they are just too close to you, and vice versa.

“Nice” Sells The Speaking Audience

Monday, September 17th, 2007

The “nicer” you are perceived by your audience, the more likely you will succeed as a speaker. If you are viewed as “nice,” those listening to you are more inclined to believe you, pay attention to you, accept you and buy into you and your ideas.

So how can you seem more likeable as a speaker?

1. Meet, greet, and shake hands with as many audience members before you begin your speech. A grand, dramatic entrance at the beginning of your speech only works if you are a well-known celebrity who is already beloved.